If you manage a website, you have probably seen the recommendation: add an llms.txt file so AI systems can understand your content. Some plugins now generate one automatically. Some agencies have added it to their launch checklist. Others have never heard of it. It is...
Website modernization in local government rarely fails because of ambition. It fails because the scope is undefined, the cost is unclear and the project competes with paving, public safety and payroll. Redesign the website is a hard request to fund. Remediate...
For most of the last decade, schema markup in WordPress has been treated as a per-page chore. Add a plugin, tick a box for article or local business, maybe paste a snippet for a product or an FAQ, validate it, move on. Each page got a label, and that was considered...
The conversation around AI in business tends to focus on the tools themselves — which chatbot, which platform, which new feature just launched. That’s the wrong starting point. The businesses actually getting value from AI and automation start with the business...
Every time someone searches “near me” on their phone, they’re making a decision that’s usually resolved within minutes — not days of research. For businesses that depend on nearby customers, local SEO isn’t a nice-to-have addendum to a...
