Hard Truths About Business
This is not a comfortable post to write. But it’s one of the most important things we can say as a marketing and growth consultancy. Marketing cannot fix a business that is fundamentally unwilling to change. The Pattern We SeeA business owner hires a marketing...
AI Readiness & Future-Proofing, Resources & Business Growth Insights
Is Your Website Ready for AI Search? Google is no longer the only place your customers search for answers — and that changes everything about how your website needs to be built. A New Kind of Search When someone types a question into ChatGPT, Google’s AI...
Business Growth Strategies
Every market has two kinds of businesses: those that grow year over year and those that stay busy but flat. The difference is rarely luck. It almost always comes down to four things — mindset, systems, customer experience, and the willingness to execute. The Mindset...
